Marketing communication is a process in which we use numerous integrated tools to communicate with the target audience. Learn fundamentals like creating a marketing strategy brand building advertising and budget allocation and leveraging digital and social media channels to reach your business goals.
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Simply put marketing communication is a combination of diversified programs and various communication tools to increase the sales cycle.
What is online marketing communication. The program can be completed in just 20 months and covers numerous topics critical for advancement in the communication industry including crisis communication social media engagement focus group planning and implementation survey design and survey analysis public relations theory professional writing and communication ethics. This online marketing degree is designed to be high impact giving you the skills you need to position yourself as a top marketer. Youll be prepared to stand out with your understanding in traditional marketing concepts along with knowledge in digital and emerging methods data literacy and customer-focused strategies.
Marketing courses teach strategies for influencing customer behavior throughout the customer lifecycle.
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